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		<title>Website Optimisation</title>
		<link>http://www.fatpublisher.com.au/resources.php?topic=9</link>
		<description>Helpful information for website owners from website optimisation consultants, search engine optimisation techniques and observations.</description>
		<language>en-us</language>
		<item>
			<title>Organic clicks</title>
			<link>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=13&amp;amp;page=1</link>
			<guid>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=13&amp;amp;page=1</guid>
			<description>A discussion with regards to search engine optimisation. Steps involved. Should you outsource and how best to find a SEO consultant.</description>
			<dc:creator>Fatpublisher</dc:creator>
			<dc:date>2007-07-31</dc:date>
		</item>
		<item>
			<title>SEO Vs PPC</title>
			<link>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=12&amp;amp;page=1</link>
			<guid>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=12&amp;amp;page=1</guid>
			<description>Not sure whether to run a Search Engine Optimisation (SEO) or a Pay Per Click (PPC) program - should you run both? Learn about the differences, the advantages and disadvantages of each.</description>
			<dc:creator>Fatpublisher</dc:creator>
			<dc:date>2007-04-18</dc:date>
		</item>
		<item>
			<title>What makes a good link?</title>
			<link>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=10&amp;amp;page=1</link>
			<guid>http://www.fatpublisher.com/resources.php?topic=9&amp;amp;article=10&amp;amp;page=1</guid>
			<description>A note for website owners that wish to know whether to accept link requests or accept links from sites that offer them. What makes a good link?</description>
			<dc:creator>Fatpublisher</dc:creator>
			<dc:date>2006-09-15</dc:date>
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